Privacy Information

Who are we?

We are CaseCoach Ltd (“CaseCoach”). We offer a range of interview preparation and skills training services through CaseCoach.com. We are the data controller for personal data processed when you use our Services as an individual user. We also process data on behalf of certain institutional clients.

What personal data do we collect?

We collect data about individuals who use our platform. This includes:

  • Contact details
  • Order and billing history
  • Activities on our platform (e.g., class and video views, exercises completed, time spent)
  • Profile information
  • AI exercise audio and outputs. Where you use AI-powered exercises that allow you to speak aloud, we may process your spoken responses (including any audio you submit), the resulting transcripts, and any AI-generated evaluations or feedback produced from those transcripts
  • Record of coaching sessions (e.g., details of the session, our coaches’ assessment of the individual’s performance and potential)
  • Automated transcriptions of coaching sessions
  • Audio and video recordings of coaching sessions (where the individual has provided explicit consent)
  • Record of practice sessions (e.g., details of the session, other users’ assessment of the individual’s performance)
  • Messages exchanged through the platform and with our team
  • Public comments and questions about our learning material
  • Reviews of our services, our coaches, and other users

We also collect data about coaches who provide services on our platform. This includes:

  • Contact details
  • Order and billing history
  • Profile information
  • Record of coaching sessions (e.g., details of the session, assessment of the user’s performance and potential)
  • Recordings of coaching sessions (subject to the candidate’s consent), including audio, video, and automatically generated text transcriptions
  • Messages exchanged through the platform and with our team

Where do we collect personal data from?

We collect personal data about individuals who use our platform from:

  • The individuals themselves
  • Their activities on our platform
  • Our coaches
  • Our clients

Why do we use personal data?

We use personal data about individuals who use our platform to:

  • Deliver our services
  • Bill for our services
  • Pay our coaches
  • Monitor compliance with our Terms
  • Provide individuals with access to recordings of their own coaching sessions
  • Generate personalised feedback using transcriptions of coaching sessions
  • Improve our services and train or enhance our AI models and related technologies, using only anonymised or de-identified data
  • Comply with tax regulations
  • Report the individual’s activities, performance, and potential to the payer when the service is paid for by a third-party client
  • Measure the effectiveness of our advertising and track conversions using cookies and similar technologies

Do we use automated processing and AI-generated feedback?

When you use AI-powered exercises, we process your inputs (including spoken responses/audio where provided), transcripts and AI-generated outputs to provide the feature, display feedback in your account, and improve our Services. These outputs are generated automatically and may be inaccurate. We do not use AI outputs to make decisions that produce legal or similarly significant effects about you.

How long do we keep personal data for?

We keep personal data about individuals for 2 years (or 6 years for billing information).

Who do we share personal data with?

We may share select personal data about individuals who use our platform with:

  • Our coaches;
  • Other users (e.g., in the context of practice sessions or comments about our services and materials)
  • The third-party client who paid for the service, when applicable;
  • Third-party technology providers who process data on our behalf. These include cloud hosting providers, analytics providers, and AI service providers. These providers act as data processors and are bound by contractual obligations to keep personal data secure and to process it only according to our instructions.

What legal basis do we have for using personal data?

Our processing is necessary for:

  • Providing the Services and your account: performance of a contract.
  • Payments, billing, accounting, and tax compliance: performance of a contract and legal obligation.
  • Service security, fraud prevention, and compliance with our Terms: legitimate interests.
  • Product analytics and service improvement: legitimate interests.
  • AI-powered exercises and feedback: performance of a contract and legitimate interests (service improvement).
  • Recording coaching sessions: explicit consent (you can withdraw at any time).
  • Institutional reporting: performance of a contract.
  • Advertising measurement and conversion tracking: explicit consent via our cookie preferences.

Do we transfer personal data outside the EEA?

We store personal data on systems located in Ireland. We may transfer personal data outside the UK/EEA for AI processing and, where applicable, for analytics (which we seek to keep aggregated and/or pseudonymised).

What rights are available to individuals in relation to the data we hold on them?

By law, individuals have a number of rights regarding their personal data:

  • The right to be informed – To receive clear, transparent, and easily understandable information about how we use their data.
  • The right of access – To obtain access to their information (if we are processing it).
  • The right to rectification – To have inaccurate or incomplete information corrected (subject to certain exceptions).
  • The right to erasure – To request deletion of their information where there is no compelling reason for us to continue processing it (subject to exceptions).
  • The right to object to processing – Including processing based on legitimate interests and direct marketing.
  • The right to lodge a complaint – With their national data protection regulator.
  • The right to withdraw consent – Where processing is based on consent, individuals may withdraw it at any time. This does not affect any processing carried out lawfully before the withdrawal.

How do we use cookies?

We use cookies to improve your browsing experience and analyse site traffic. These cookies may be first-party cookies (set by us) or third-party cookies (set by other domains). We save your cookie preferences for 90 days. You can reset your preferences at any time.

Essential Cookies

Essential cookies are required to enable the basic features of our website, such as providing secure login. They cannot be disabled. Our site uses the following essential cookies:

  • Cookies used to save your session and allow you to remain logged in while navigating our website (Connect.sid, wordpress_logged_in_*)
  • Third-party cookies used to send your consent to payment processors only when you make a transaction (__stripe_mid, __stripe_sid, m, _rev_pay_fp, cdn.revolut)
  • Spotlightr cookie required for playing embedded videos (viewerId)
  • Google reCAPTCHA cookie (_GRECAPTCHA) to protect our website from spam and abuse

Optional Cookies

We use optional cookies to collect data about user behaviour and interactions with our website, to improve performance and enhance the user experience. These cookies can be disabled by selecting “Reject all” when your consent is requested.
Optional cookies used on our site include: Google Tag Manager (_gid, _gcl_au), Google Analytics (gat_gtag_UA*, _ga), LinkedIn Insight Tag (bcookie, bcookie, lidc) and Microsoft Clarity (srm_b, sm, muid, mr, clid, anonchk).

To reset your cookies preference, please click below:

Do we use any behavioural analytics tools?

To analyse user behaviour and improve our website, we use Microsoft Clarity.
We configure Microsoft Clarity to mask text inputs where possible, and we do not intentionally share information that directly identifies you with Microsoft through Clarity. You may opt out of Microsoft Clarity by rejecting all optional cookies in your cookie preferences.

Do we use any advertising or retargeting tools?

To measure the effectiveness of our advertising campaigns on LinkedIn and Google, we use the LinkedIn Insight Tag and Google Ads conversion tracking. When you consent to optional cookies, these tools collect data about your website activity to measure ad conversions, show relevant ads, and optimise our campaigns.

LinkedIn acts as a joint controller for data collected through the Insight Tag. Google acts as a data processor for conversion tracking data. We do not share any data that directly identifies you with these platforms beyond what their tracking tools collect automatically.

Both tools are only activated after you opt in via our cookie consent banner. You may opt out at any time by withdrawing consent through our cookie preferences, which will remove all associated cookies.

For more information, you can view LinkedIn’s Privacy Policy and Google’s Privacy Policy.

How can you contact us?

If you have further questions or requests related to the processing of your personal data, please contact us on [email protected]. Our address is Jubilee House, Third Avenue, Marlow, SL7 1EY, UK.